Average Digital Marketing Specialist Salary in India

Annual Base Salary - ₹3,63,804.00/year

The average annual salary of Digital Marketing Specialist is ₹3,63,804.00


The starting salary of Digital Marketing Specialist is between ₹1,58,814.00 and ₹1,86,840.00 whereas the maximum salary range is between ₹7,23,980.00 and ₹8,32,577.00.

Minimum Annual PayMaximum Annual Pay
Average Hourly Pay - ₹538.58/hour

The average hourly pay of Digital Marketing Specialist is ₹538.58.


The starting hourly rate is between ₹139.00 and ₹163.50 for Digital Marketing Specialist whereas the maximum hourly wage is between ₹2,160.00 and ₹2,484.00.

Minimum Hourly PayMaximum Hourly Pay
Bonus Range: Tooltip
₹4,280.00 - ₹1,59,600.00
Commission: Tooltip
₹15,450.00 - ₹1,71,200.00
Profit Sharing: Tooltip
₹7.00 - ₹5,74,520.00
  • Currency : INR
  • Annual Salary : ₹3,63,804.00
  • Hourly Pay : ₹538.58
  • Weekly Pay : ₹6,663.00
  • Fortnightly Salary : ₹13,326.00
  • Monthly Salary : ₹28,873.00

Digital Marketing Specialist Salary Comparison by Gender


This pie chart demonstrates the gender share for Digital Marketing Specialist. As indicated, the golden colour represents the percentage share for women and the green represents the percentage share for men.

As shown in the chart, male employees are involved significantly more as Digital Marketing Specialist compared to female. Their involvement is 72% while of female is only 28%.

Salary Distribution Based on Years of Experience

The line graph shows Digital Marketing Specialist salary in India on an annual basis. In this graph specifically, it is indicated that as the years of experience increases, so does their wages.

For Digital Marketing Specialist working less than a year in a company, you notice that their annual salary starts around ₹2,49,637.42.

As the years of experience reaches 1 to 4, there is a significant increase of ₹81,885.34 which would give a total wage of INR331,522.76.

Once the experience reaches 5-9 years Digital Marketing Specialist salary would increase again to a total of ₹5,35,357.20, adding ₹2,03,834.44 from the last salary increase.

After reaching the 10-19 year experience in their career, another increase in salary will be added to a total of ₹9,87,762.35.

Prominent Skills Affecting Digital Marketing Specialist Salary

The bar graph data indicates the importance of specific skills which can have a direct impact on Digital Marketing Specialist's salary. It clearly highlights the skills needed for a post of Digital Marketing Specialist when hired by an employer.

The most vital skill expected of Digital Marketing Specialist is Strategic Marketing which impacts the most than the rest of the skills indicated with a staggering 163% comparatively. Therefore, one’s salary would greatly depend on their skills in Strategic Marketing.

The skill least likely to affect one’s pay would be Digital Marketing with 2%. It can be said that Digital Marketing skill will unlikely impact the salary.

Compensation Statistics Based on Experience Levels

This combination of a line and the bar graph shows how the experience affects the salary of Digital Marketing Specialist. Companies are considering factors like training and education directly affecting the salary offered to you as an employee. The line graph shows the salary increment with the increase in experience whereas the bar graph shows the comparision of how the salary is getting affected based on experience level.

As shown in the trends, lowest earning is ₹2,43,749.00 whereas the highest earning is ₹10,25,927.00 which clearly shows the salary increases with the level of expertise.

Late Career person will earn the maximum salary of ₹10,25,927.00 at 182%. So to summerize, Entry Level earns 33% less than the average salary, Early Career earns 7% less than the average salary, Mid Carrer earns 50% more than the average salary, Late Career earns 182% more than the average salary.

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